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CRM Manager

This position is responsible for the development of the customer contact strategy, campaign planning for direct channels, and managing the timely execution of direct marketing campaigns to our customers. This job requires the use and management of multiple digital and CRM software solutions, the main one being Hubspot. This position is responsible for CRM strategy, email marketing, testing recommendations, and providing analytics and data-driven answers to business questions. Insights from reporting and ad hoc analysis will be used in recommendations that will impact marketing investments, customer strategy and product innovation.